PR Quick Tip: Be Newsworthy
An important part of gaining media coverage is to be newsworthy yourself or have a newsworthy story to tell.
What does it mean to be newsworthy?
Well, not just any ole topic is newsworthy, not every thing is news. You must tell a story, your story must be relatable and most of all it must be news.
The easiest way to find out what makes the news is to watch the news on TV, read the newspapers, surf the internet and listen to the news (and commercials) on the radio.
Doing so gives you an idea of what the media outlets in your area and industry consider to be newsworthy aka worth covering.